More about us


 "It is no measure of health to be well adjusted to a profoundly sick society." - Jiddu Krishnamurti


We are a multicultural group of people brought together by something we believe, is bigger than all of us. 

Our mission is to connect people, through building a lifestyle brand that promotes vulnerability and daring beyond the comfort zone, so that you can enjoy the full human experience.

People are disconnected more than ever before and we believe this disconnection is the reason why youth depression and suicide rates are increasing at an alarming rate worldwide. There is a split throughout society that is getting wider and wider and we want to stop this from continuing by spreading an idea, building a movement and creating a community and a new way of life - the collective of individuals. 

We envision a community where you are free to think independently, free to be yourself without the fear of judgement, and free to become the version of you, you want to be. Now at this point you must be wondering how we will achieve this with a lifestyle brand, however, the future is bright and with the rise of the metaverse the possibilities are endless.

We have many exciting plans for the future, a future that our generation deserves, however we can not do it alone, we need you.

Together, we can build a new culture and turn dreams into reality.